Thomas L. Wheelen,
J. David Hunger,
Alan N. Hoffman,
Charles E. Bamford
e.a.
Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition + MyLab Management with Pearson eText (Package)
Paperback Engels 2023 9781292459172
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
For strategic management and business policy courses. Using a strategic management model to learn and apply key concepts
Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text's approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And educates students about strategic concepts they need to know as they face the issues that all organizations must build upon to push their businesses forward.
With new cases, vignettes, examples and statistics in the 16th Edition, students get an extraordinarily well-researched and practically crafted lesson.
Specificaties
Lezersrecensies
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Inhoudsopgave
<div class="c-section-headers-number-list_container"> <h3>PART 1: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY</h3> <ol> <li>Basic Concepts of Strategic Management</li> <li>Corporate Governance</li> <li>Social Responsibility & Ethics in Strategic Management</li> </ol> <h3>PART 2: SCANNING THE ENVIRONMENT</h3> <ol start="4"> <li>Environmental Scanning & Industry Analysis</li> <li>Organizational Analysis & Competitive Advantage</li> </ol> <h3>PART 3: STRATEGY FORMULATION</h3> <ol start="6"> <li>Business Strategy</li> <li>Corporate Strategy</li> <li>Functional Strategy & Strategic Choice</li> </ol> <h3>PART 4: STRATEGY IMPLEMENTATION & EVALUATION</h3> <ol start="9"> <li>Global Strategy</li> <li>Organizing & Structure</li> <li>Staffing & Directing</li> <li>Evaluation & Re-Assessment</li> </ol> <h3>PART 5: INTRODUCTION TO CASE ANALYSIS</h3> <ol start="13"> <li>Suggestions for Case Analysis</li> </ol> </div>
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan