Broadcasting Finance in Transition
A Comparative Handbook
Gebonden Engels 1991 9780195050899Samenvatting
This book represents an important contribution to the crucial issue of the alternatives in commercial and public support of broadcasting in the US and Europe. Half of the reports originated with the Peacock Committee on Broadcasting in Britain and thus have an authoritative relation to policy as well as research. The Peacock Committee of Financing the BBC, a committee sponsored by the government, commissioned Jay Blumler to investigate alternative (commercial) ways of financing in other European countries and the US to answer the question of whether the BBC should allow some commercial support in its financing.
Specificaties
Lezersrecensies
Anderen die dit kochten, kochten ook
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan