Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Gender, Power and Management

gebondenEngels9780230232259 3-5-2011

Women are now part of senior management in higher education (HE) to varying degrees in most countries and actively contribute to the vision and strategic direction of universities. Meer

61,99

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Venturing into the Bioeconomy

gebondenEngels9780230238367 30-6-2011

This book reports empirical material from three case studies in the pharmaceutical industry, the biotechnology industry and the domain of academic research. Meer

61,99

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Revenue Management

gebondenEngels9780230241411 8-12-2010

Pricing is about deciding your market position whereas revenue management is the strategic and tactical decisions firms take in order to optimize revenues and profits. Meer

147,39

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K. Dinnie

City Branding

gebondenEngels9780230241855 3-12-2010

The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. Meer

171,79

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Family Business as Paradox

gebondenEngels9780230243606 13-10-2010

Rather than having to choose between the family and the business, the authors argue that if family-owned businesses can consciously manage and over time, perhaps, synthesize these contradictions, the Family Enterprise will have a long-term strategic and competitive advantage and the family will remain committed to continuity. Meer

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A. Laufer

Breaking the Code of Project Management

paperbackEngels9780230613515 31-3-2009

This new classic is an examination of how to refigure project management to be more efficient and effective, particularly in terms of leadership. Using a case study approach, the author, Alex Laufer presents a specific set of guidelines on how to improve the team approach to any project, be it a new airline jet or an IT project. Meer

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Entrepreneurs, Managers, and Leaders

gebondenEngels9780230615670 18-11-2009

This book reveals how leadership evolves through the story of the American airline industry across the 20th century. Entrepreneurs dominate the industry's early history, but as the industry evolved a new breed of managers emerged who built a dominant business model that enabled their companies to grow dramatically. Meer

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A. Zaleznik

Executive's Guide to Understanding People

gebondenEngels9780230615694 18-12-2009

Zaleznik takes managers into Freud's world of psychoanalysis and shows managers what they need to know about themselves and their employees to better motivate and lead. Meer

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Next Generation Leadership

paperbackEngels9780230106628 21-7-2010

This book brings together the stories and ideas of the future from a survey of nearly 300 emerging leaders to get their points of view and thoughts about how organizations need to change in order to develop effective leaders of tomorrow. Meer

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M. Freyssenet

The Second Automobile Revolution

gebondenEngels9780230219717 30-4-2009

The rapid takeoff of the continent-sized national economies and the increasing expense of extraction have led to strong tensions in petrol prices and a race towards alternative driving systems. Meer

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Organized Business Interests in Changing Environments

gebondenEngels9780230216655 3-11-2008

A book on the path dependent and path creating structures and attitudes of business interest associations in a world of Europeanization and internationalization of markets. Meer

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S. Bridge

Rethinking Enterprise Policy

gebondenEngels9780230235588 4-8-2010

Policies to increase the level of enterprise and entrepreneurship, in many countries and regions, have often failed. This book explores this and gives alternative views to derive a different model, based on social influence, which is consistent with the evidence and which might therefore lead to better policy. Meer

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T. Yi

The Oil and Gas Service Industry in Asia

gebondenEngels9780230235595 13-5-2010

This book investigates the business strategies chosen by oil and gas service companies operating in China, Singapore and Malaysia. It provides an analytical view of the reliability of strategic theoretical frameworks based on Western business practice but applied in a non-Western business environment like Asia. Meer

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Joost Van Dreunen

One Up – Creativity, Competition, and the Global Business of Video Games

gebondenEngels9780231197526 23-10-2020

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The Outsourcing Enterprise

gebondenEngels9780230231917 14-10-2010

Evidence shows that organizations with both a CEO and a team involved in sourcing strategy and supplier configuration make more effective decisions. If the wrong supplier is chosen, performance can be negatively affected. Meer

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J. Lindemann

The Economy of Brands

gebondenEngels9780230232501 7-5-2010

In many businesses brands account for the majority of shareholder value. It is crucial to understand how the economy of brands works and can be exploited to create sustainable value. Meer

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K. Samset

Early Project Appraisal

gebondenEngels9780230273245 11-8-2010

Focusing on turning an initial idea into a project with a successful outcome, this book fills a gap in current literature on project management and is thoroughly grounded in the latest research in this field. Meer

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Marianne Ekman

Learning Regional Innovation

gebondenEngels9780230275607 8-12-2010

Participation and social responsibility in innovation is the core theme of this book. Both are issues of organization and not of ethics, or the enforcement of other forms of obligations on individual actors. Meer

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Sustainable Success with Stakeholders

gebondenEngels9780230229174 16-7-2009

This book shows managers how they can identify their stakeholders and cooperate with them in a mutually successful and satisfying way. It includes numerous examples from case studies and international firms, illustrating the stepping stones to a comprehensive stakeholder management. Meer

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Experiencing Design – The Innovator′s Journey

gebondenEngels9780231194266 3-8-2021

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