Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Advances in Human Factors, Business Management and Leadership

paperbackEngels9783319603711 14-6-2017

This book reports on practical approaches for facilitating the process of achieving excellence in the management and leadership of organizational resources. Meer

240,99

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Flevy Lasrado

Fostering Creativity and Innovation

gebondenEngels9783319991207 29-1-2019

Compiling best practices and original research, this book examines the factors that influence the sustainability of creativity and innovation in organisations and proposes a toolkit to assess gaps within existing strategy. Meer

147,39

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Dennis W. Tafoya

Managing Organizational Crisis and Brand Trauma

gebondenEngels9783319607252 8-9-2017

This book offers a framework for dealing with a new phenomenon affecting organizations and their stakeholders: brand trauma. Brand trauma puts an organization's credibility at risk as stakeholders, shaken by the effects of a crisis or a crisis' poor management reassess their relationship with the organization. Meer

135,19

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The Palgrave Handbook of Creativity at Work

gebondenEngels9783319773490 7-8-2018

This Handbook provides authoritative up-to-date scholarship and debate concerning creativity at work, and offers a timely opportunity to re-evaluate our understanding of creativity, work, and the pivotal relationship between them. Meer

305,99

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Digitalization Cases

gebondenEngels9783319952727 1-10-2018

This book presents a rich compilation of real-world cases on digitalization, the goal being to share first-hand insights from respected organizations and to make digitalization more tangible. Meer

90,99

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Evert R. de Boer

Strategy in Airline Loyalty

gebondenEngels9783319625997 23-10-2017

This book offers the first comprehensive exploration of frequent flyer programs. By combining academic research with extensive insights and examples from the actual business world, it explores the key drivers and strategies of airline loyalty marketing today in an unprecedented manner. Meer

196,19

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Vanessa Ratten

Sports Technology and Innovation

gebondenEngels9783319750453 20-5-2019

The aim of this book is to focus on the role of sports technology and the way that the innovation process is managed. This will help understand how technology is developed and integrated into the sports context. Meer

159,59

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Olga Stangej

Demystifying Leadership in Iceland

gebondenEngels9783319960432 15-10-2018

This book explores the nature and uniqueness of leadership in Iceland within a business and economic context. Starting with an analysis of Iceland’s geographical location, historical development and societal culture, the authors critically examine the major elements of the Icelandic business environment from an individual to a global level, and from economic prosperity to financial collapse. Meer

132,99

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Kosten senken mit CRM

paperbackDuits9783322867070 25-2-2012

Dieses Buch liefert die geeigneten Grundlagen und Werkzeuge, um Kostenreduktionspotenziale innerhalb der CRM-Wertkette zu identifizieren und gezielt umzusetzen. Meer

68,28

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Unternehmenstheater in der Praxis

paperbackDuits9783322869326 19-4-2012

Dieses praxisorientierte Buch gibt einen Einblick in die verschiedenen Formen des Unternehmenstheaters. Anhand eines fiktiven Unternehmens schildern die Autoren mehrere Spielarten aus unterschiedlichen Perspektiven. Meer

51,46

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Ozcan Saritas

Anticipating Future Innovation Pathways Through Large Data Analysis

paperbackEngels9783319818061 30-5-2018

This book aims to identify promising future developmental opportunities and applications for Tech Mining. Specifically, the enclosed contributions will pursue three converging themes: The increasing availability of electronic text data resources relating to Science, Technology and Innovation (ST&I). Meer

180,99

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Understanding Leadership in Complex Systems

paperbackEngels9783319821023 30-5-2018

This work proposes that Carl Menger’s Subjective Theory of Value (STV), and its subsequent elaboration by Ludwig von Mises as Praxeology, provides a useful alternative to more common methods in the study of action and social phenomena, and more specifically, to leadership in complex social systems. Meer

138,99

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Leading an African Renaissance

paperbackEngels9783319821269 20-6-2018

This book looks at the challenges and possibilities facing leadership in Africa today by providing a rich history of the continent, the complexities the continent has experienced, and the great hope and encouragement that remains. Meer

122,99

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Innovation as a Basis for Competitiveness

paperbackEngels9783319821344 7-6-2018

This book focuses on the theory and practice involved in the management of innovative activities that enhance the competitiveness of enterprises, industries and economies. Meer

120,99

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Synergy Value and Strategic Management

paperbackEngels9783319821498 12-6-2018

This book addresses synergy management, which poses an important challenge for firms, advisors and practitioners involved in mergers and acquisitions (M&A). Meer

60,99

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Sustainable Smart Cities

paperbackEngels9783319822112 27-6-2018

This volume provides the most current research on smart cities. Specifically, it focuses on the economic development and sustainability of smart cities and examines how to transform older industrial cities into sustainable smart cities. Meer

180,99

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Managing Motivation

paperbackDuits9783322864963 20-2-2012

Leistungsmotivation jenseits des Pay-for-Performance-Konzepts steht im Mittelpunkt dieses Buches. Umfassende Untersuchungen und Fallstudien zeigen geeignete Maßnahmen. Meer

62,67

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Gabriele Kreuser

Der Schlüssel zum indischen Markt

paperbackDuits9783322867056 4-3-2012

Der einzigartige Leitfaden unterstützt Geschäftsleute beim erfolgreichen Eintritt in den indischen Markt. Mit einem Anhang zur indischen Informationstechnologie und einer ausführlichen Adressliste mit interessanten Kontakten. Meer

51,46

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Hans-Georg Lettau

Strategische Planung

paperbackDuits9783322869685 7-4-2012

In einer Zeit dramatischen Wandels entwickelt der Autor einen langfristig wirksamen Entscheidungsrahmen für nachhaltige Unternehmensentwicklung. Er präzisiert Begriffe, gibt Anregungen für Marktanalysen und Leitideen und behandelt die Rolle strategischer Geschäftseinheiten für den Markterfolg. Meer

45,84

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Klaus-R. Wagner

Mitarbeiterbeteiligung

paperbackDuits9783322889881 15-4-2012

Dieses umfassende Praxishandbuch bietet alles Wissenswerte zum Thema Mitarbeiterbeteiligung: von den historischen Wurzeln über die gegenwärtigen Entwicklungen bis zu Zukunftsperspektiven. Meer

90,71

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