'Conscious Business' biedt een concreet stappenplan om jouw organisatie te transformeren tot een bedrijf dat economisch én maatschappelijk winstgevend is.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Foundations of Strategy, second edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth. Meer
Institutional Impacts on Firm Internationalization addresses various aspects of the investigated phenomenon, providing an insight in the role of the varieties of capitalism on the globalization of business activities worldwide. Meer
The desire to be seen as a Very Important Person (VIP) is one of the driving factors behind humankind's professional, societal, and spiritual aspirations. Meer
Do Less Better teaches leaders how to recognize the complexity and inefficiencies within their businesses and reveals how they can simplify and streamline through specialization and sacrifice. Meer
Operational Research (OR) deals with the use of advanced analytical methods to support better decision-making. It is multidisciplinary with strong links to management science, decision science, computer science and many application areas such as engineering, manufacturing, commerce and healthcare. Meer
In Portfolio Management , Shan Rajegopal, a leading authority on innovation and project portfolio management, provides an integrated project portfolio management framework which links innovation, investment and implementation. Meer
Offers an innovative perspective of managerial practices adopted by multinational companies. The authors examine the challenges they face in the global environment, headquarters-subsidiaries relationships as well as partnerships and networks they form across the world. Meer
Rethinking the Future of Europe has brought together three contrasting collections of contributions: the incrementalist perspective concerning the step by step development of Europe, the more radical reform/restructuring approach to the future of Europe, and a view of Europe from the outside. Meer
The book deals with cases about the impact of, and interaction between, the different Latin American cultural, economic, legal, and political settings on activities, strategies, structures and decision-making processes of MNCs. Meer
Presents research findings and theoretical developments in the International Business field, with special emphasis on the issues of internationalization, innovation and sustainability in Latin America. Meer
One of the first books to analyze business and financial aspects of sustainable transport and fuels systems and provides novel insights for researchers, managers, and politicians who work in energy and sustainability related areas. Meer
The strategic concepts and tools illustrated in this book provide a framework for devising and implementing strategies favouring longevity of family-controlled business entities. Meer
Everybody in business is involved in negotiating internally and externally. The impact of this can have consequences for revenue and profitability, so it is more important than ever to be an effective negotiator for business success. Meer
Embracing social technologies at work is not just a blog from the CEO. It is about understanding all the opportunities where social media and technology activities could improve your company from marketing to operations. Meer
A unique, non-traditional, Organizational Behavioral-oriented book that is geared toward flexible leadership, and that offers a series of funny, yet thought-provoking, motivating, growth-oriented jokes and humor anecdotes that will help readers tap into their internal locus of control. Meer
Using the Enel case, this volume unpacks the effective implementation of an ambidextrous perspective on adaptation and change, providing some key lessons for managers and scholars. Meer
The Handbook of Experiential Learning In International Business is a one-stop source for international managers, business educators and trainers who seek to either select and use an existing experiential learning project, or develop new projects and exercises of this kind. Meer
Increase ROI through more effective brand marketing
According to CMO.com, we are exposed to more than 5,000 brand messages each day. Marketers call this creating engagement," and each comment, share, or re–tweet is supposed to be a win. Meer
All organizations must cope with future uncertainties. These uncertainties affect the strategic choices they make. They must commit scarce organizational resources to future outcomes which they have little assurance will come into being. Meer
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