Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Jean-Pierre Jeannet

Masterpieces of Swiss Entrepreneurship

gebondenEngels9783030652869 17-5-2021

This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Meer

60,99

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Hidden Champions in Dynamically Changing Societies

gebondenEngels9783030654504 1-5-2021

Hidden champions are highly successful small and medium-sized companies that are global leaders in terms of market share in their respective niches. Presenting the outcomes of an in-depth, multinational study on hidden champions in Central, Eastern, and Southeast Europe, Russia, China, Mongolia and Turkey, this book provides essential insights into the critical drivers of success, market leadership positions, competitive advantage, and core lessons learned on the road to business prosperity. Meer

192,99

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Uncertainty Deconstructed

paperbackEngels9783031080098 28-8-2023

This book argues that uncertainty is not really uncertainty at all but just demonstrates a lack of vision and willingness to think about the unthinkable – good and bad. Meer

60,99

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Marc Helmold

Successful Management Strategies and Tools

gebondenEngels9783030776602 2-12-2021

This book equips managers and professionals with effective management tools and strategies, as well as important concepts to help them combat current challenges and problems. Meer

96,99

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Marc Helmold

Successful Management Strategies and Tools

paperbackEngels9783030776633 3-12-2022

This book equips managers and professionals with effective management tools and strategies, as well as important concepts to help them combat current challenges and problems. Meer

69,39

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Low-tech Innovation

gebondenEngels9783319099729 10-11-2014

This book highlights the economic relevance of the so-called low-tech industries and firms. Non R&D intensive firms continue to be the economic backbone of several developed industrial countries. Meer

120,99

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Michael S. Tomczyk

Neo-Innovation

gebondenEngels9783031743023 22-10-2024

As civilization rapidly evolves into a new radical post-pandemic era, organizations and leaders need to adapt, innovate, and reimagine the future. This guidebook offers insights and strategies for leaders to thrive in this new era, empowering them to embrace their roles as Neo-Innovators, Neo-managers, and Neo-futurists. Meer

55,89

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Stephanie Hintze

Value Chain Marketing

gebondenEngels9783319113753 14-1-2015

Value Chain Marketing (VCM) is a promising strategy to overcome immediate customers’ innovation resistance. By pursuing VCM, material suppliers enlarge their target group beyond their immediate customers and address their downstream customers as well. Meer

60,99

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Dawn R. Deeter-Schmelz

Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

gebondenEngels9783319117966 5-11-2014

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Meer

120,99

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Bruce E. Winston

Biblical Organizational Spirituality, Volume 2

gebondenEngels9783031363665 24-9-2023

This book expands on the New Testament leadership principles introduced in Volume 1 and draws connections to the contemporary organizational leadership literature. Meer

208,39

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Conceptual Design

paperbackEngels9783319364308 15-10-2016

Maximising reader insights into the theory, models, methods and fundamental reasoning of design, this book addresses design activities in industrial settings, as well as the actors involved. Meer

204,99

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Management of the Fuzzy Front End of Innovation

gebondenEngels9783319010557 21-10-2013

This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Meer

96,99

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Andrea Chiarini

Sustainable Operations Management

gebondenEngels9783319140018 21-1-2015

This book presents innovative research on various aspects of sustainability in the field of operations management and illustrates the potential of sustainability thinking and practice to improve operations performance and thereby meet customer needs. Meer

120,99

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Markus Reitzig

Get Better at Flatter

gebondenEngels9783030892531 22-1-2022

When should organizations think about adopting a flat structure? And what does it take to make it work? Is it even the silver bullet that we’ve been told it is? Meer

43,69

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Roland Beutler

Evolution of Broadcast Content Distribution

gebondenEngels9783319459721 26-9-2016

This book discusses opportunities for broadcasters that arise with the advent of broadband networks, both fixed and mobile. It discusses how the traditional way of distributing audio-visual content over broadcasting networks has been complemented by the usage of broadband networks. Meer

60,99

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Managing with Sense and Sensitivity

gebondenEngels9783031241086 17-5-2023

Managers wrestle daily with emotional leadership challenges because emotions and relationships influence organizational energy, commitment, and financial results. Meer

108,99

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Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs

gebondenEngels9783031246869 14-3-2023

Marketing is one of the most optimistic business disciplines with the goal of serving consumers or organizations and increasing customer satisfaction and happiness. Meer

264,99

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The Lean Product Design and Development Journey

gebondenEngels9783319467917 24-10-2016

This book presents a series of high performance product design (PD) and development best practices that can create or improve product development organization. Meer

120,99

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Sharon J Williams

Improving Healthcare Operations

gebondenEngels9783319469126 24-1-2017

This book examines the design of two care pathways to establish how key principles associated with systems thinking, quality improvement, and supply chain management can improve the design of these services. Meer

68,09

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Energy Systems and Management

gebondenEngels9783319160238 7-4-2015

Readers of this work will find examinations of the current status and future status for energy sources and technologies, their environmental interactions and the relevant global energy policies. Meer

180,99

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