Marketing

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Pagina 69 van 1.740 resultaten

Naresh K. Malhotra

Basic Marketing Research

PaperbackEngels9781292020488 8-8-2013

For undergraduate-level courses in Marketing Research. With a hands-on, do-it-yourself approach, Malhotra offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions. Meer

90,94

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Marian Burk Wood

Marketing Plan Handbook

PaperbackEngels9781292021676 9-8-2013

For marketing courses that focus on creating a marketing plan. A step-by-step guide to creating a customized marketing plan. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan. Meer

96,94

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M McDonald

Marketing Plans – A Complete Guide in Pictures

paperbackEngels9781119943136 3-2-2012

An imaginative, witty, original but deadly serious introduction to all the concepts you need in marketing today. Successful executives know that marketing as a process and an orientation is a necessity for understanding where a company needs to go and how to get there. Meer

28,70

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A Bird

The Growth Drivers – The Definitive Guide to Transforming Marketing Capabilities

gebondenEngels9781119953319 25-11-2011

The Growth Drivers is a practical guide to building marketing capabilities. It explains why it is critical that organizations invest in the capabilities needed to excel at customer–centric marketing to drive growth. Meer

42,53

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C McDaniel

Marketing Research, Twelfth Edition

paperbackEngels9781119716310 25-3-2021

175,43

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Steve Jackson

Cult of Analytics

GebondenEngels9781138837980 7-12-2015

Cult of Analytics enables professionals to build an analytics driven culture into their business or organization. Marketers will learn how to turn tried and tested tactics into an actionable plan to change their culture to one that uses web analytics on a day to day basis. Meer

184,04

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Steve Jackson

Cult of Analytics

PaperbackEngels9781138837997 26-11-2015

67,16

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JS McKean

Customer′s New Voice – Extreme Relevancy and Experience through Volunteered Customer Information

gebondenEngels9781119002321 14-11-2014

Find out how to reap the benefits of motivating and engaging the new, direct customer voice The Customer′s New Voice shows businesses how to motivate and transform directly volunteered consumer knowledge into profitable insights, enabling a new echelon of marketing relevancy, customer experience, and personalization. Meer

49,46

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Handbook for Market Research for Life Sciences Companies

PaperbackEngels9781138713567 24-5-2017

As innovation moves from the lab to the market, a new research phase begins for the entrepreneur: the market research phase. Inspired by a new technology that can change the world, critical questions need to be addressed. Meer

75,61

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Handbook for Market Research for Life Sciences Companies

GebondenEngels9781138713574 1-6-2017

184,04

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Marketing for Health and Wellness Programs

PaperbackEngels9781138980440 27-2-2017

Learn useful strategies for marketing health and wellness programs. This important new book presents a cross-section of current research and commentary on wellness and prevention issues. Meer

46,04

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Essentials of Marketing Research, Global Edition

PaperbackEngels9781292060163 26-6-2014

For courses in Marketing Research at two- and four-year colleges and universities An engaging, do-it-yourself approach to marketing research Essentials of Marketing Research: A Hands-On Orientation presents a concise overview of marketing research via a do-it-yourself approach that engages students. Meer

99,34

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Selling Today: Partnering to Create Value, Global Edition

PaperbackEngels9781292060170 15-5-2014

For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. Meer

102,94

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Marketing Management

PaperbackEngels9781292023410 30-7-2013

For undergraduate and graduate Marketing Management courses. Go beyond the basic concepts with a strategic focus and integration of IT and global perspectives. Meer

90,94

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Sales Management

PaperbackEngels9781292023458 29-7-2013

For courses in sales management. Sales Management prepares students to become effective sales managers in today’s hyper-competitive, global economy—by integrating current technology, research, and strategic thinking activities. Meer

90,94

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Jean-Francois Denault

Handbook of Marketing Strategy for Life Science Companies

GebondenEngels9780815376903 1-6-2018

The proposed book is follows in the same steps as the first book in the series, The Handbook of Market Research for Life Sciences. While the first book focused on the techniques and methodologies to collect the market data you need to evaluate your market as well as presentation models for your data, the second volume will focus more on the commercialization elements of marketing. Meer

184,04

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Qualitative Consumer and Marketing Research

GebondenEngels9780857027665 14-12-2012

Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research. Meer

224,55

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Arch G. Woodside

Organizational Culture, Business–to–Business Relationships, and Interfirm Networks

gebondenEngels9780857243058 18-8-2010

206,99

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Adrian N Havelock

You Can Do This! How To Succeed In Sales and In Life.

PaperbackEngels9780993292859 16-7-2018

20,49

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Russell W. Belk

Research in Consumer Behavior

gebondenEngels9780857244437 6-12-2010

172,37

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Marketing

Examenboek NIMA Basiskennis Marketing

Nieuw in Marketing

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TOP 5 Marketing

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Fight the Average - Hoe maak je een merk dat er uitspringt?

Marketing gaat meer dan ooit over het creëren van waarde

Fight the average – ‘De juiste inspiratie en motivatie voor je merk’

Niets is geen nul - ‘Eerlijk over aanbesteden’

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Marketing

Examenboek NIMA Basiskennis Marketing

Nieuw in Marketing

Aanbiedingen in Marketing

TOP 5 Marketing

Online magazine

Fight the Average - Hoe maak je een merk dat er uitspringt?

Marketing gaat meer dan ooit over het creëren van waarde

Fight the average – ‘De juiste inspiratie en motivatie voor je merk’

Niets is geen nul - ‘Eerlijk over aanbesteden’

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Reserveer nu

Effectieve AI-prompts voor een marketingstrategie die werkt

Marketing

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