Baudewijns neemt in dit boek de lezer mee naar de duistere kant van de digitale wereld. Zijn insiderverhalen beschrijven recente cases uit onder andere België, Nederland en China.
Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.
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The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy. Meer
The internet of things (IoT) has the potential to change how we live and work. It represents the next evolution of the computing revolution and will see the embedding of information and communication technologies within machines at home and in the workplace and across a broad range of industrial processes. Meer
Shops are facing tough times: recession, local legislation, parking problems, competition from the internet and the strong position of suppliers. Buying on the Internet 24/7 has become a real alternative to the local shop with its rigid opening hours and limited choice. Meer
Protocols for Secure Electronic Commerce, Third Edition presents a compendium of protocols for securing electronic commerce, or e-commerce, in consumer- and business-to-business applications. Meer
YOUR ALL-IN-ONE GUIDE TO GROWING YOUR ONLINE BUSINESS.
In this book Christer Holloman, bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best-kept secrets on how to grow your online retail business. Meer
E-Business Management: Integration of Web Technologies with Business Models contains a collection of articles by leading information systems researchers on important topics related to the development of e-business. Meer
Corporate information is skyrocketing in business values; for enterprise, what is best practice for developing and maintaining goals and standards to enhance information management and business operations? Meer
'Not to be part of the social media revolution is to miss out. Jon Reed really gets it and shows you how to join in.'
Suzanne Moore, Columnist, The Guardian
ONLINE MARKETING – CAN YOUR BUSINESS AFFORD TO BE WITHOUT IT? Meer
Internet and web technology penetrates many aspects of our daily life. Its importance as a medium for business transactions will grow exponentially during the next few years. Meer
Proven strategies for harnessing the power of social media to drive social change
Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. Meer
Expert advice on growing your professional service firm or individual practice through social media
Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Meer
Proven methods for building an online income stream
You don′t have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. Meer
The leading email marketing firm shows you how to create high–impact, low–cost campaigns
Email marketing is an incredibly cost–effective way to establish and build relationships that drive business success. Meer
If the idea of starting an email marketing campaign overwhelms you, the authors of
Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Meer
This groundbreaking book introduces the application of statistical methodologies to e–Commerce data
With the expanding presence of technology in today′s economic market, the use of the Internet for buying, selling, and investing is growing more popular and public in nature. Meer
To be successful in business you must be able to attract the right clients and persuade them to buy. However, on the internet, people only see what the search engines direct them to and the competition for those top spots is fierce. Meer
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