J. Ewing
Germany’s Economic Renaissance
Lessons for the United States
Paperback Engels 2015 9781349468041
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
In Germany's Economic Renaissance, veteran European correspondent Jack Ewing of The International New York Times explains how a country with some of the highest labor and energy costs in the world beat the odds to become the third-largest exporter of manufactured goods, after China and the United States. Men and women who manage German companies both big and small explain how any company can behave like a multinational, as well as the secrets of conquering the high end of the market where quality is more important than price. Both informative and entertaining, filled with rich character studies, this book is essential reading for everyone wondering how to bring factories - and the jobs they provide - back to American shores.
Specificaties
ISBN13:9781349468041
Taal:Engels
Bindwijze:paperback
Uitgever:Palgrave Macmillan US
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
1. A Brief History of Made in Germany 2. Revival 3. The Seeds of Complacency 4. Renaissance 5. The Soul of the German Economy 6. Boldly Cautious 7. 'We're Never the Cheapest' 8. Mini Multinationals 9. Little Swabia and the Art of Global Manufacturing 10. Cars, Engineers, and the Internet 11. 'Azubis' and the Skills Pipeline 12. The Education of a German Manager 13. The Seeds of Complacency (II) 14. Lessons for the Rest of the World
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan