Strategy Formulation in Entrepreneurial Firms

Gebonden Engels 2007 1e druk 9780754647928
Verwachte levertijd ongeveer 11 werkdagen

Samenvatting

This book is concerned with strategy formulation issues in the relatively neglected field of entrepreneurial firms. It raises questions, such as what is the strategic role of entrepreneurship in small businesses? How does the top management in small firms perceive the processes associated with strategy formulation? How are business strategies formulated and implemented in SMEs and importantly, are there lessons that can be learnt by large corporations from the smaller ones? Using a sample covering a wide range of entrepreneurial firms in the UK, the author addresses the lack of strategic thinking in the management of small firms and provides recommendations for effective strategic management processes.

Specificaties

ISBN13:9780754647928
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:224
Druk:1

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        Strategy Formulation in Entrepreneurial Firms